Marketing, 4e** Author-Editor:Sandhusen it is compact enough for

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Marketing, 4e** Author-Editor:Sandhusen it is compact enough forPages: 450, Specialty: BIZ, Publisher: Barron's, Publication Year: 2006, Cover: Paperback, Dimensions: 149. 86x226. 06x35. 56mm Professor Richard Sandhusen's brand new and important fourth edition of "Marketing " explains how four digital age systems have merged into one to change marketing and management practice as much in the past five years as in the previous half century. These systems decision support, relationship marketing, integrated